April marks Earth Month, and I have a simply way for you and your friends to participate in giving back to Mother Nature. April 3rd, TENCEL™ launched their Earth Month campaign, which includes social media actions and buying cute pieces that are eco-friendly. They’ve teamed up with One Tree Plant to help replant the 876,000 acres of trees that were destroyed by wildfires in California last year. To learn more about TENCEL™, how to get involved, and what brands are participating, keep reading!
TENCEL™ is a leading sustainable fiber brand. Their 100% biodegradable fibers are some of the most sustainable on the market today and are produced from renewable wood materials (i.e. trees) through environmentally responsible processes.
How To Join The Campaign
Throughout April, for every TENCEL™ product purchased through participating brand partners, 1 tree will be planted. For those who want to contribute in other ways, consumers can get involved on social media, where every “like” or “share” of the #FromTreesForTrees campaign will also go towards planting trees (check out @tencel_usa).
Where To Shop
Retail brands participating in the Earth Month campaign include:
- Bearaby (sheets & bedding),
- BleuSalt (women’s wear),
- BN3TH (men’s intimates),
- Boyish Jeans (women’s denim),
- Hoot (sheets),
- Triarchy (men’s & women’s denim),
- and Malouf (pillows & wovens).